Strategy, video and paid ads for startups and small businesses
You paid for a great video. Then… crickets. I work out what to say, make the videos and ads, and put them in front of the people who buy.
The video usually isn’t the problem.
For 14 years I’ve watched clients pay for good videos, post them, and hear nothing back. Nobody had decided who it was for, where it should run, or what a viewer should do next.
Small companies can’t afford an agency, a video studio and an ads manager. So I cover all three: one person, the whole loop, with AI doing the heavy lifting and 14 years of craft keeping it from looking like AI slop.
Start small. Scale what works.
Review
I record a walkthrough of your site, ads and content, with the three changes I’d make first.
First campaign
A batch of video ads and a LinkedIn or Meta campaign built around one clear goal, with tracking set up.
Monthly creative
New ad variations, campaign management and plain-English reports on what’s working, scaled to your budget.
How every video gets made
You see and approve each stage before the next one starts, so there are no surprises at the end.
Your goals, audience and the one thing viewers must remember.
Story-driven, in the tone that fits your brand.
Every scene sketched out for your review before animation starts.
Choose from voice demos to get the read you want.
2D, 3D, motion graphics or AI-assisted, built to the storyboard.
Sound design and music for the final polish.
Made to be understood. Built to run.
ADEquity Fighters
Animated ad to bring in leads for a local service business
PRODUCT DEMOImageTrend AI Assist
Realistic product demo built from three screenshots
EXPLAINERWaltz
Explainer series, 9 videos since 2023
ANIMATIONPavlov Media
Mascot-led series that gives a utility brand a personality
EXPLAINERSEON
Product film making fraud prevention easy to follow
3DBlack Mamba Rod Lift
3D animation showing industrial equipment working inside
He is both a talented and well-rounded creative artist, while at the same time very detail and process oriented and business-minded.
He built and refined a realistic UI from screenshots and limited reference material, and the final result looks incredibly polished and accurate.
AI Assist product video, Jan 2026
He hit the target on the first version and then was very responsive to all of our requests for revisions as the project evolved.
Whiteboard video, Nov 2025
Jon has created a number of animated videos for me and they have always been to the highest calibre.
Multiple animation projects
Hi, I’m Jon.
I’ve spent 14 years turning dry, complicated products into clear, story-driven videos people actually watch, first in Australia’s video and agency world and now from Wisconsin.
I still care a lot about quality, I match the tone to the brand, from buttoned-up corporate to playful, and I like working with clients for years rather than months.
Tell me what you sell. I’ll tell you where I’d start.
Replies within one business day.
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